Adidas x Ninho: Parisian Icon Takes the Tower

FooH Overview:

Brand: Adidas
Industry: Music, Sportswear
Creator: Busterwood

Fooh concept details:

Adidas transforms the Eiffel Tower into a striking fashion statement with this bold FOOH campaign featuring French rap star Ninho. A massive golden banner suspended between the tower's legs displays the artist in his signature masked style, dressed in a gray Adidas tracksuit. The monochromatic figure creates powerful contrast against the vibrant yellow canvas, marked by the iconic Adidas logo.

Additional Information:

Country: France
City: Paris
Place: Eiffel Tower
Scene: Banner Rollout, Giant Object
Environment: City

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