Adidas: "You Got This" Lights Up Berlin Bridge

FooH Overview:

Brand: Adidas
Industry: Sport, Fashion, Sportswear
Creator: Unknown

Fooh concept details:

A digital screen hangs between the towers of Berlin's Oberbaum Bridge, displaying the message "YOU GOT THIS" with the Adidas logo. This FOOH creation shows football players appearing behind the text, while giant footballs float on the Spree River below. The CGI spectacle transforms the iconic bridge into a backdrop for Spain's national team as they prepare for their upcoming match.

Additional Information:

Country: Germany
City: Berlin
Place: Oberbaum Bridge
Scene: Projection
Environment: City, Bridge

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