Aladdin: Genie's Broadway Escape Begins

FooH Overview:

Brand: N/A
Industry: TV Shows & Movies
Creator: VX Reel

Fooh concept details:

A massive Genie bursts from the magic lamp in this spectacular FOOH display outside the New Amsterdam Theatre in Times Square. The iconic blue character appears to emerge from the billboard, towering above Broadway. This eye-catching promotion for Disney's Aladdin musical transforms the theater's facade, making it seem as though the animated character has magically materialized in three dimensions, bringing the wonder of the production to the bustling streets of New York City.

Additional Information:

Country: USA
City: New York City
Place: New Amsterdam Theatre
Scene: Character, Emerging Object, Billboard, Flying Object
Environment: City, Cultural Venue

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