Alexander Wang: Manhattan Bridge Lingerie Takeover
Fooh concept details:
A colossal white mesh bralette hangs from the Manhattan Bridge, suspended above rush-hour traffic in a bold urban statement. The signature Alexander Wang undergarment, recognizable by its perforated fabric and minimal design, transforms New York City's iconic infrastructure into a daring fashion installation. Against the backdrop of the East River and gleaming skyscrapers, this provocative FOOH advertisement captures the brand's boundary-pushing aesthetic, turning everyday commuters into unwitting fashion show attendees as they pass beneath the giant intimate apparel.
