AMIRI: Bandana Bag's Ocean Odyssey
Fooh concept details:
A giant AMIRI Micro Triangle Bag stands proudly on golden sand as ocean waves gently lap at its base. The oversized accessory showcases its striking black and white bandana pattern, detailed paisley embroidery, and distinctive fabric-wrapped handles against the backdrop of clear blue skies and turquoise waters. This FOOH installation transforms the beach into a surreal fashion landscape where luxury meets nature in dramatic scale, creating a powerful visual statement for AMIRI's Pre-Fall 2024 collection that embodies the brand's Californian heritage.