Audemars Piguet: Swiss Heritage Meets Dubai
Fooh concept details:
A historic Swiss building transforms into a giant watch mechanism with exposed gears and clockwork. The scene shifts to Dubai where a massive decorative ring hovers above the Emirates Towers as a camel and watch components appear on the street. This Audemars Piguet FOOH advertisement celebrates Dubai Watch Week 2025, bridging the brand's Swiss watchmaking heritage with Dubai's modern luxury, showcasing the journey of horological excellence from Le Brassus to the global stage.



