AXE: Cherry Fizz Takes Over Helsinki

FooH Overview:

Brand: Axe
Industry: FMCG, Personal Care
Creator: Bäx Visual

Fooh concept details:

A giant AXE Cherry Fizz deodorant can dominates Helsinki's city center, spraying massive clouds into the sky while an AXE-branded truck delivers supplies below. This bold AXE FOOH ad brings the Cherry Fizz fragrance to life on a massive scale, showing how the brand's latest scent can transform an entire city square with its fresh energy and appeal.

Additional Information:

Country: USA
City: New York City
Scene: Giant Object, Product Interaction
Environment: City

Related FOOH Campaigns

Concept
Axe: Epic Fresh Lands in Dubai
Brand: Axe
Creator: Vertex
Axe: Digital Tower Takeover Lights Up Buenos Aires
Brand: Axe
Creator: BANI VFX, GB Films
Nescafé: Coffee Break with a Legendary Warrior
Brand: Nescafé
Creator: xnova360
Panzani: Golden Wheat Transforms Eiffel Tower
Brand: Panzani
Creator: The Sun Project