Barclays WSL: Radio Tower Splits for Merseyside Derby
Fooh concept details:
Liverpool's iconic Radio City Tower stands draped in a massive half-blue, half-red banner displaying the crests and colors of Everton and Liverpool FC, with aircraft trailing matching colored smoke on either side. This dramatic FOOH advertisement for the Barclays Women's Super League creates a powerful visual statement about the city's famous football rivalry. The towering structure becomes the ultimate symbol of the upcoming women's Merseyside derby, dividing the skyline just as the match divides local loyalties, showcasing how the women's game deserves the same monumental stage as the men's competition.