Benzac: Power Patches Now at Woolworths
Fooh concept details:
A purple Benzac van travels through Sydney, with glowing patches floating from its roof. Seen at the beach, near Sydney Harbour Bridge and in shopping districts, the van eventually stops as purple product packages spill from its door. This FOOH ad announces Benzac Power Patches' availability at Woolworths stores and online. The consistent purple color scheme connects the vehicle, floating elements, and actual products, creating clear brand recognition throughout the advertisement.