Big Bend: London's Curved Chronometer

Fooh concept details:

London's iconic Big Ben defies gravity in this striking FOOH creation, bending into a dramatic U-shape over Westminster Bridge. The famous clock tower's ornate Gothic details remain intact as it forms a monumental arch above city traffic. This playful reimagining transforms a symbol of British steadfastness into a fluid, flexible monument that appears to bend the very fabric of the city's most recognizable landmark.