BÉIS: Empire State Building Lights Up Holiday Travels

FooH Overview:

Brand: BÉIS
Industry: Travel, Accessories
Creator: WEIS

Fooh concept details:

The Empire State Building displays BÉIS branding against New York City's holiday-decorated streets. This BÉIS FOOH Ad uses a famous landmark to connect the travel brand with holiday tourism. The building projection stands out alongside festive Christmas decorations on street level. By placing their logo on this well-known skyscraper during the busy shopping season, BÉIS reaches both travelers and gift shoppers while creating a memorable holiday image that people want to share on social media.

Additional Information:

Country: USA
City: New York City
Place: Manhattan
Theme: Christmas
Scene: Decoration, Giant Object, Overlay, Substitution
Environment: City, Public Transport

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