Blast TV: Austin's Giant Gaming Chicken
Fooh concept details:
A massive Counter-Strike chicken towers over Austin's airport runway and city streets, dwarfing planes and buildings as it struts through Texas. The giant gaming mascot brings the excitement of Blast TV's Counter-Strike tournament directly to the heart of Austin, turning the entire city into a gaming arena. This bold FOOH campaign captures the tournament's energy and Texas-sized ambition, proving that in the Lone Star State, everything really is bigger - including the chickens that make gamers worldwide smile.