Bombay Sapphire: Art Gallery Transformation

FooH Overview:

Brand: Bombay Sapphire
Industry: Beverages, Alcohol, FMCG
Creator: Lemons CGI

Fooh concept details:

A museum visitor boldly curates their own exhibition in this irreverent FOOH advertisement for Bombay Sapphire. With a casual hand gesture, they remove a classical marble statue from its pedestal and replace it with the iconic blue gin bottle, elevating the spirit to fine art status. This FOOH concept playfully challenges traditional notions of museum-worthy objects, suggesting that the distinctive Bombay Sapphire bottle deserves its place among timeless masterpieces as a modern cultural icon.

Additional Information:

Country: USA
City: New York City
Place: The Metropolitan Museum of Art
Scene: Giant Object, Substitution, Human Interaction
Environment: Cultural Venue

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