BrewDog: Wingman Flies Through Tower Bridge
Fooh concept details:
A giant Wingman beer can appears to navigate through London's iconic Tower Bridge, with the bridge's bascules raised to let it pass. The oversized yellow can, featuring BrewDog's goggle-wearing eagle mascot, creates a playful scene against the Victorian Gothic architecture. This FOOH installation reimagines the historic bridge's traditional role, suggesting a whimsical river crossing for the brand's signature session IPA through one of London's most recognizable landmarks.