BrewDog: Wingman Flies Through Tower Bridge

FooH Overview:

Brand: BrewDog
Industry: Beverages, Alcohol, FMCG
Creator: Where Giants Roam

Fooh concept details:

A giant Wingman beer can appears to navigate through London's iconic Tower Bridge, with the bridge's bascules raised to let it pass. The oversized yellow can, featuring BrewDog's goggle-wearing eagle mascot, creates a playful scene against the Victorian Gothic architecture. This FOOH installation reimagines the historic bridge's traditional role, suggesting a whimsical river crossing for the brand's signature session IPA through one of London's most recognizable landmarks.

Additional Information:

Country: UK
City: London
Place: Tower Bridge
Scene: Giant Object, Transport
Environment: City, Bridge

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