Casetify: Ultra Bounce Elephant Spectacle

Fooh concept details:

In this striking FOOH campaign, Casetify transforms Bangkok's CentralWorld with a clever visual trick. A decorated elephant uses its trunk to pull a cord, releasing a suspended grid structure from the building's roof. The structure collapses, sending hundreds of Ultra Bounce phone cases cascading to the ground below. The blend of traditional Thai cultural symbol with modern tech accessories creates a memorable spectacle that highlights the phone cases' durability while announcing Casetify's Bangkok presence.