Caudalie: Mona Lisa's Secret Anti-Aging Solution
Fooh concept details:
A witty FOOH advertisement shows Leonardo da Vinci's Mona Lisa reimagined inside the Louvre, holding a Caudalie anti-aging serum in her hand instead of maintaining her traditional pose. The iconic masterpiece appears within its familiar protective display case, but with a humorous modern twist—the enigmatic subject now reveals her centuries-old beauty secret by displaying the brand's signature skincare product. This clever visual manipulation suggests that even history's most famous portrait subject relied on Caudalie's formula to maintain her timeless complexion and famous smile, creating an entertaining connection between Renaissance art and contemporary French skincare.