CELSIUS: Lady Liberty's New Year Toast

FooH Overview:

Brand: CELSIUS Energy Drink
Industry: Beverages, FMCG
Creator: Delta CGI

Fooh concept details:

The Statue of Liberty comes alive to celebrate 2025, trading her torch for CELSIUS Cherry Cola cans. As she raises her drinks to the night sky, neon cherries and the CELSIUS logo illuminate the backdrop, transforming America's iconic monument into a festive party host. This FOOH display reimagines a historic symbol for New Year's celebrations, blending heritage with contemporary energy drink culture.

Additional Information:

Country: USA
City: New York City
Place: Statue of Liberty
Theme: New Year
Scene: Pouring, Monument Interaction, Product Interaction, Fireworks
Environment: City

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