Chelsea FC: Dominating Singapore's Ascott Building
Fooh concept details:
A spectacular FOOH Ad wraps Singapore's Ascott building in massive Chelsea FC banners declaring "We are THE FAMOUS CFC" alongside the club's iconic logo. The impressive building takeover represents a powerful partnership between the Premier League football club and the hospitality brand ahead of Chelsea's season opener. In the final sequence, the collaboration reaches new heights with jets performing a flyover with blue smoke trails, creating a dramatic aerial display above the branded property. This strategic marketing approach demonstrates how physical architecture can become an immersive canvas for sports partnerships that capture attention both at street level and on social media.