Claro x ATP: Giant Tennis Ball Afloat in Rio Lagoon

FooH Overview:

Brand: ATP, Claro
Industry: Sport, Telecom
Creator: Vinicius Lavor

Fooh concept details:

A massive red Claro-branded tennis ball floats on the waters of Lagoa Rodrigo de Freitas, with Rio's iconic Corcovado Mountain silhouetted in the background. This eye-catching FOOH installation creates the illusion of an oversized ball that has landed in the lagoon, drawing curious glances from passing boats. The striking contrast between the vibrant tennis ball and Rio's natural landscape effectively promotes Claro's sponsorship of the Rio Open tournament.

Additional Information:

Country: Brazil
City: Rio de Janeiro
Place: Lagoa Rodrigo de Freitas
Scene: Giant Object, Floating Object
Environment: River

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