Coca-Cola: BFF Urban Display with Oreo Collaboration
Fooh concept details:
The FOOH Ad showcases an eye-catching urban display promoting the partnership between Coca-Cola and Oreo. Standing prominently in Zurich's Stadelhofen area, the structure features a giant Coca-Cola can alongside a heart-shaped "BFF" sign symbolizing the brands' friendship. Viewers witness the creative transformation as the display reveals various collaborative elements. This marketing approach effectively leverages physical space to create a memorable brand experience, turning a static advertisement into an interactive destination that invites passersby to engage with both iconic products directly in their urban environment.