Covergirl: Giant Jelly Water Tint Slide

FooH Overview:

Brand: Covergirl
Industry: Beauty, Makeup
Creator: Gio Medalla

Fooh concept details:

A massive pink tube slide winds through city streets, connecting tall buildings while a giant Covergirl Jelly Water Tint bottle sits outside the Ulta Beauty store. The oversized cosmetic product creates a playful urban water park experience, with the pink tube forming loops and curves between skyscrapers. This fun Covergirl FOOH ad brings the joy of the new Jelly Water Tint to life, showing how the product slides smoothly into your beauty routine just like the giant slide brings excitement to the everyday city streets.

Additional Information:

Country: USA
City: New York City
Scene: Giant Object, Wrapped, Playground
Environment: City

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