Disaronno: 500 Years at Milan Cathedral

Fooh concept details:

A giant Disaronno bottle stands majestically in front of Milan's iconic Duomo cathedral, commemorating the brand's 500th anniversary. The oversized liqueur bottle transforms as celebratory balloons emerge from its top, featuring gold "500" numerals and anniversary-themed spheres in the brand's signature colors. This Disaronno FOOH ad effectively blends Italy's architectural heritage with the liqueur's historic milestone, dating back to 1525.