DKNY: Lady Liberty's Puffy Statement

Fooh concept details:

America's most iconic symbol gets a stylish winter upgrade as the Statue of Liberty dons DKNY's signature black puffy trench coat. This audacious FOOH installation transforms a national monument into a fashion icon, cleverly communicating the brand's New York identity and urban appeal. The visual declaration that "She's got style, you can't deny it" reimagines Liberty as the ultimate DKNY model, embodying both American heritage and contemporary metropolitan fashion.