Drykorn: Floating Scarves Show Autumn Collection

Fooh concept details:

Floating in mid-air, colorful scarves orbit around a model dressed in cream tailored clothing in this striking FOOH Ad for Drykorn. Set against a dramatic black stage, the video creates an almost magical display where the accessories appear to defy gravity as they swirl through space. The theatrical presentation transforms ordinary fashion advertising by emphasizing movement and flow rather than static product shots. With its minimalist backdrop highlighting fabric textures and colors, the campaign effectively delivers the brand's seasonal message that "scarf season has already started," inviting viewers to embrace this essential fall accessory.