EAVE: Miracle Drop Towers Over Amsterdam
Fooh concept details:
A giant EAVE "I AM A MIRACLE" beauty drops bottle stands illuminated in Amsterdam's Dam Square as sunset bathes the Royal Palace in golden light. This striking FOOH installation transforms an everyday skincare product into an urban monument, with pedestrians gathering beneath the emerald green bottle. Created to boost holiday season brand awareness and direct consumers to EAVE's partner stores, the FOOH campaign strategically positions the premium natural skincare brand in one of Amsterdam's most photographed locations, ensuring maximum visibility and social media engagement.