Etron: Giant Ring Box & Diamond Sculptures in NYC

Fooh concept details:

A massive diamond ring rolls through the busy streets of New York City, sparkling as it moves between yellow cabs and tall skyscrapers. The giant engagement ring, featuring a brilliant white diamond, creates a magical scene as it travels down the urban street like a precious gem on wheels. This stunning Etron Jewelry FOOH Ad transforms NYC streets into a luxury jewelry showcase, bringing the beauty of GIA certified diamonds directly to the heart of the city and showing that the perfect ring is always within reach.