Eva Recipe: Cairo's Ingredient Paradise

FooH Overview:

Brand: Eva Recipe
Industry: Beauty, Haircare
Creator: Vifx Studios

Fooh concept details:

Three massive Eva Recipe shampoo bottles transform a Cairo plaza into an immersive beauty experience, with oversized marshmallows, coffee beans, and blackberries spilling from their transparent packages. Giant ingredient balloons float above each bottle while the natural components create a wonderland around the towering beauty products. This Eva Recipe FOOH ad brings haircare ingredients to life on Egyptian streets, where personal care becomes a sensory adventure tailored to every woman's unique recipe.

Additional Information:

Country: Egypt
Scene: Giant Object, Avalanche, Display, Unboxing
Environment: Park

Related FOOH Campaigns

Cavaillès: Shower Foam Transforms Lyon's Fountain
Brand: Cavaillès
Creator: Magnane
Bath & Body Works: Giant Rubber Ducks in the City
Brand: Bath & Body Works
Creator: ffface.me
Highlighted
Gisou: Hudson Yards Honeycomb Haven
Brand: Gisou
Creator: Why.CGI
Beauty of Joseon: Sephora Sunscreen Takeover
Brand: BEAUTY OF JOSEON
Creator: Unknown