Fenty Beauty: Makeup Bag Drops in New York

FooH Overview:

Brand: Fenty Beauty, Fenty Skin
Industry: Beauty, Makeup
Creator: Unknown

Fooh concept details:

A fake out-of-home (FOOH) video shows a large black makeup bag falling from above and landing at the Broadway Hotel. The bag opens and releases Fenty Beauty products onto the street. Foundations, lip glosses and other items flow out, spreading across the ground. The scene uses CGI to place the brand's presence in New York City.

Additional Information:

Country: USA
City: New York City
Place: Fifth Avenue
Theme: Black Friday
Scene: Giant Object, Falling Objects, Avalanche, Unboxing
Environment: City

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