Fenty Beauty: Universe Takes Over NYC Landmarks

FooH Overview:

Brand: Sephora, Fenty Beauty, Fenty Skin
Industry: Beauty, Makeup
Creator: Unknown

Fooh concept details:

A magical Fenty world unfolds across New York as three women capture different scenes on their phones. This FOOH creation shows purple flowers blooming beside a giant Hydra Vizor at Sephora, Rihanna's perfume exploding with petals at W Union Square Hotel, and an oversized Gloss Bomb accompanying an escalator ride. The display promotes Sephora's 4X points offer on all Fenty products from July 25-31.

Additional Information:

Country: USA
City: New York City
Scene: Giant Object, Blooming, Display
Environment: City, Shopping Venue

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