Fenty Beauty x Ulta Beauty: Mascara Meets Balloon

FooH Overview:

Brand: Fenty Beauty, Ulta Beauty
Industry: Beauty, Makeup
Creator: WEIS

Fooh concept details:

A pink hot air balloon decorated with giant lashes descends into Herald Square, brushing against an enormous Fenty Beauty Hella Thicc Volumizing Mascara. This FOOH creation announces Ulta Beauty's Big Summer Sale, where the mascara is available for $12 (40% off) through July 13.

Additional Information:

Country: USA
City: San Francisco
Scene: Giant Object, Transport, Product Interaction
Environment: City

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