French Golf Federation: Paris Monument's Golf Makeover

FooH Overview:

Brand: Fédération française de golf
Industry: Sport
Creator: Agence Kometa

Fooh concept details:

The Arc de Triomphe plaza undergoes a magical transformation in this playful FOOH campaign, as the iconic roundabout disappears into a perfect golf putting green with the French flag as its pin. The digital illusion shows the monument first sinking into the ground, then replaced by a grassy circular green complete with a golf ball ready to be putted. Created by the French Golf Federation as a playful nod to the Paris 2024 Olympics, this clever visual stunt reimagines one of the city's most famous landmarks as a golf course, blending national pride with sporting ambition in the heart of Paris.

Additional Information:

Country: France
City: Paris
Place: Arc de Triomphe
Scene: Emerging Object, Monument Interaction
Environment: City

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