Fresh: Giant Produce Covers Storefront

Fooh concept details:

Shoppers emerge from fresh supermarkets pushing shopping carts loaded with gigantic fresh lettuce and vegetables. The oversized produce dramatically proves the store's "fresh" promise as shoppers struggle with the massive harvest. This fresh FOOH Ad hilariously demonstrates their tagline meaning they're not telling you stories about salads by literally showing customers taking home supersize fresh vegetables, proving that when they say fresh, they mean seriously fresh - to the point where vegetables are too big for normal shopping carts.