Garnier: Micellar Bottle Glides Through Paris

FooH Overview:

Brand: Garnier
Industry: Beauty, Skincare
Creator: Vokode

Fooh concept details:

A giant Garnier SkinActive micellar water bottle slides across Parisian streets on an oversized pink cotton pad, leaving a visible "cleansing trail" in its wake. As the colossal pink-capped product navigates alongside historic Haussmannian buildings and grand architecture, it demonstrates its purifying properties in real-time. This innovative FOOH advertisement brings the product's cleansing, makeup-removing, and soothing capabilities to life on an urban scale. The visual metaphor powerfully illustrates how "nothing resists" Garnier's micellar solution as it effortlessly purifies everything in its path.

Additional Information:

Country: France
City: Paris
Scene: Giant Object, Transport, Product Interaction, Sliding Object
Environment: City

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