Genabelle: Landing at Boots London

FooH Overview:

Brand: Boots, Genabelle
Industry: Beauty, Skincare
Creator: Zip Up

Fooh concept details:

A plane flies over Westminster Bridge and drops a giant orange Genabelle box by parachute, which lands right in front of Big Ben. The box opens to reveal the full Genabelle PDRN skincare range, with a branded banner flying above the London skyline. This Genabelle FOOH advertisement announces the brand's launch at Boots UK in a dramatic, eye-catching way.

Additional Information:

Country: UK
City: London
Place: Westminster Bridge
Scene: Transport, Falling Objects, Unboxing
Environment: City

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