Ghirardelli: Chocolate Square Come Alive
Fooh concept details:
Giant Ghirardelli chocolate packages spring to life at their iconic San Francisco square in this FOOH advertising concept. Oversized chocolate squares, caramels, raspberries, and almonds materialize alongside multiple enormous product boxes featuring different flavor varieties. The centerpiece is a massive hot chocolate complete with whipped cream and chocolate drizzle, positioned perfectly in front of the Ghirardelli store entrance.