Glade Transforms Landmarks into Purple Paradises

Fooh concept details:

Creating immersive purple wonderlands at famous landmarks, this FOOH Ad features giant Glade spray bottles releasing lavender petals across urban spaces. The campaign turns Egypt's pyramids and city parks into magical environments where consumers can physically interact with the product's scent concept. This sensory marketing approach cleverly visualizes fragrance while encouraging social media sharing of the experience, demonstrating how CGI can transform ordinary environments into extraordinary brand activations.