Haier: Roland-Garros Louvre Match
Fooh concept details:
Giant Haier washing machines face off on a clay tennis court constructed in front of the Louvre's iconic glass pyramid, creating an unexpected match in the heart of Paris. Tennis balls bounce between the oversized appliances as the historic palace and modern architecture frame this playful competition. This Haier FOOH advertisement celebrates Roland-Garros, transforming one of the world's most famous museums into a tennis court where home innovation meets the spirit of the tournament in a uniquely Parisian spectacle.
