Havaianas: Flip-Flops Fall from Heaven in Capri

Fooh concept details:

Foot Locker creates a spectacular vacation disruption in this bold FOOH advertisement showcasing its Havaianas partnership. The peaceful scene of Capri's iconic Faraglioni rocks is dramatically interrupted as an enormous green Havaianas flip-flop plummets from the sky, crashing between the legendary limestone formations with an impressive splash. Water droplets scatter across the massive Brazilian sandal as stunned boaters witness this surreal rainfall of beach footwear from above. A branded banner trails across the blue sky announcing "havaianas Foot Locker," making the partnership unmistakable. This outrageous visual metaphor brilliantly brings to life the tagline "Sunny with a chance of Havaianas," suggesting these must-have summer essentials are now falling from the heavens - and exclusively available at Foot Locker stores worldwide.