Hello Kitty & F1: Las Vegas Racing Adventure

Fooh concept details:

A giant Hello Kitty astronaut floats above the Las Vegas Strip as pink race tracks loop through the air. Hello Kitty races in a custom F1 car along transparent pink circuits decorated with hearts and character graphics. The massive balloon figure watches over the racing action at the Venetian, creating a playful collision of kawaii culture and motorsport. This Hello Kitty and F1 FOOH ad transforms Las Vegas into a racing playground for the Las Vegas Grand Prix.