Hot Wheels: Urban Dinosaur Chase
Fooh concept details:
A colossal T-Rex transporter emerges from Warsaw's city streets, transforming an ordinary crosswalk into an extraordinary Hot Wheels adventure. Blending hyper-realistic CGI with urban architecture, this FOOH campaign brings the brand's imaginative energy to life. The monstrous blue and orange vehicle towers over pedestrians, turning the city into a thrilling racetrack where imagination knows no limits.