IHG One Rewards: Rugby Elevator to Dubai Sevens

FooH Overview:

Brand: IHG One Rewards
Industry: Sport, Travel
Creator: Garry Cortez

Fooh concept details:

Hotel elevator doors open to reveal hundreds of red and white rugby balls cascading out, leading to a stunning view of the Dubai Sevens stadium. A guest steps into the unexpected scene as an Emirates plane soars overhead. This IHG One Rewards FOOH ad celebrates the partnership with Dubai 7s, transforming a simple elevator ride into an unforgettable journey to the ultimate rugby experience.

Additional Information:

Scene: Avalanche
Environment: Interior, Sports Venue

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