Investec: Urban Zebras Roam on Special Day
Fooh concept details:
A dazzle of zebras confidently crosses city streets in front of Investec's corporate headquarters, cleverly transforming an ordinary pedestrian crossing into a literal "zebra crossing." Created for International Zebra Day, this playful FOOH campaign showcases the financial institution's iconic brand symbol in an urban setting. The striking juxtaposition of wildlife against modern architecture reinforces Investec's "Out of the Ordinary" positioning while celebrating their distinctive visual identity in a memorable, timely execution.