Jacquemus: Seoul Night Sky Delivery

FooH Overview:

Brand: Jacquemus
Industry: Fashion, Accessories
Creator: Why.CGI

Fooh concept details:

Jacquemus brings French fashion to Korean streets in this captivating FOOH campaign featuring a giant white handbag suspended from a construction crane above Seoul's vibrant nightlife district. Captured from street level, this unexpected FOOH installation transforms an ordinary urban scene into a surreal fashion moment, blending Jacquemus' signature oversized aesthetic with Seoul's dynamic cityscape and demonstrating the brand's global expansion beyond its European roots.

Additional Information:

Country: South Korea
City: Seoul
Scene: Giant Object, Transport, Suspended Object
Environment: City

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