Jacquemus: Silver Purse Hits the Slopes
Fooh concept details:
A silver Jacquemus handbag glides down a snowy mountain on skis. The metallic rectangular purse with its distinctive gold clasp navigates the winter landscape with snow-capped peaks and a ski resort visible in the background. This FOOH advertisement transforms the luxury accessory into a winter sports enthusiast, creating a playful scene where high fashion takes on alpine adventure.