Jacquemus: Sweet Cascade on Avenue Montaigne

Fooh concept details:

Massive cherries tumble from the Jacquemus store, transforming Avenue Montaigne into a playful spectacle. The oversized fruits roll down the stairs and spill onto the street, creating a surreal and whimsical moment that blends high fashion with unexpected creativity. This CGI installation turns the iconic Parisian avenue into a canvas of imagination, showcasing Jacquemus's unique ability to surprise and delight.