Johnnie Walker: A Giant Guest at Sziget Festival

Fooh concept details:

In this remarkable FOOH creation at Hungary's Sziget Festival, a giant golden Johnnie Walker logo materializes above the crowd. The iconic Striding Man steps out in larger-than-life form, tipping his top hat as he strolls through the festival grounds. As the golden logo follows his path, this elegant giant creates a memorable fusion of Johnnie Walker's sophistication with Sziget's vibrant spirit, making his presence felt with a graceful "Köszönjük, hogy velünk voltatok!" (Thanks for having us!).