Jose Cuervo: Interactive Urban Paloma Station
FooH Overview:
Fooh concept details:
A gigantic Jose Cuervo bottle hovers dramatically above a city bus stop while an interactive "Push for Paloma" button invites passersby to create their perfect summer cocktail. This ingenious Jose Cuervo FOOH campaign brings the cooling power of Mexico's finest tequila cocktails to urban heat islands, reminding city dwellers that paradise is just one button push away from any street corner.
