Karl Lagerfeld: Paris Takeover

Fooh concept details:

A giant inflatable figure styled in Karl Lagerfeld's iconic look, complete with white-framed sunglasses and black collar, emerges from a Parisian doorway before floating high above the city's rooftops with the Eiffel Tower visible in the background. The figure drifts through the clouds over the full Paris skyline in a sweeping aerial shot. This Karl Lagerfeld FOOH ad turns the brand's iconic image into a city-wide presence above Paris.