Keebler x DC: Ernie's Superhero Billboard Takeover

Fooh concept details:

The iconic Keebler elf Ernie bursts through a roadside billboard wearing a Superman cape, promoting the new Superman film and Limited Edition Fudge Stripes cookies. With his signature glasses and heroic pose, Ernie transforms from cookie maker to superhero as traffic flows below. The 3D billboard effect creates the illusion of Ernie leaping into action alongside the "Only in Theaters" message. This FOOH advertisement turns highway advertising into an epic collaboration celebration between Keebler and DC Comics.