Kiehl's: Mona Lisa Glows Bright in Times Square

FooH Overview:

Brand: Kiehl's
Industry: Beauty, Skincare
Creator: Unknown

Fooh concept details:

Times Square witnesses a unique art restoration as a firetruck delivers a giant Kiehl's Ultra Facial Barrier Balm to a towering Mona Lisa billboard. The FOOH spectacle reveals her beauty secret as the balm smooths away cracks, transforming her mysterious expression into a playful smile and wink. This creative display showcases Kiehl's instant hydration power, bringing Renaissance art into modern skincare.

Additional Information:

Country: USA
City: New York City
Place: Times Square
Scene: Giant Object, Robotic Arm, Transition, Product Interaction
Environment: City, Shopping Venue

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